ment

Get a billion people hooked on being healthy.

Ment is a holding company for human health. We build products for wellness, longevity and everyday health, and make good habits the default for humanity through sticky incentives, communities and gamification.

Join the waitlist (opens in a new tab) Read the vision

What we build

Your brain’s reward system is tuned for easy wins. We build products that make the hard things rewarding.

Where we work
Wellness, longevity and everyday health.
How we build
Incentives, play and community, in every product.

Portfolio

One product live. The rest we’ll earn.

  1. 01 MentMate Everyday health A companion that grows when you beat your own usual. Challenging your friends keeps you hooked. Live and free (opens in a new tab)
  2. 02 In formation Longevity Shaped by the people who play MentMate. Not hatched yet

Meet your MentMate.

It turns your wearable’s data into a game against your own usual. Play above it and your MentMate grows: it hatches at level 3 and changes body five times on the way to level 100.

  1. Seed, an egg with something moving inside Seed Levels 1-2
  2. Mote, just hatched, still wearing its shell Mote Levels 3-9
  3. Sprout, with feet and a sprout Sprout Levels 10-24
  4. Kit, with ears, arms and an antenna Kit Levels 25-49
  5. Strider Drifter Keeper Strider, Drifter or Keeper Levels 50-99
  6. Zenith, with a halo Zenith Level 100

At level 50, your last 30 days pick its form.

Your body sets the rules.

Each morning your wearable scores how recovered you are. Your MentMate wakes up in that state, and the day pays for what your body needs. Rest counts too.

  • Charged Effort pays double.
  • Steady Easy Zone 2 work pays.
  • Drained Rest and sleep pay.

How it plays

  1. Connect

    Link a supported wearable. MentMate learns your usual from your own recent weeks.

  2. Beat your usual

    Points come from doing better than your own baseline. Three daily quests, streaks and a chest every seventh day add to them.

  3. Grow it

    Points level it up and buy looks in the Store. Seven quiet days in a row and it curls back into its egg, but your points stay.

  4. Play with friends

    Fights for a week or a month, and crews that aim for 10% over their own usual. Fair by default, with nothing at stake.

Free, with no ads. Sixty looks in the Store, bought only with points. Sharing is off until you turn it on.

Vision

Most health products ask for behavior change. Ment builds sticky products that leverage innate human traits.

We start with our app, MentMate, which lets people connect their health data, challenge each other and earn rewards.

We listen. We build communities. Then we build what they need next.

Product by product, we’re advancing how humanity takes care of itself.

Play product 01.

MentMate is free and runs in your browser. Spots are limited while we grow, so join the waitlist and tell us a little about you.

Join the waitlist (opens in a new tab) Already playing? Open MentMate (opens in a new tab)